The Project:
Through a leading sponsorship agency, Word were asked to create a Sponsorship Guideline document for this leading Security company. The document was needed to inform all of G4S employees responsible for the project, sponsoring athletes from around the world, about how to manage their athletes. The job incorporated conceptual ideas through to producing and distribution the finished folders around the World.
The Solution:
In order to satisfy the brief it was key to make sure that the correct people were in place to carry out the different elements of the job. High level creative account management along with a good conceptual artist and designers and artworkers able to carry the brief through are all essential on a job like this. Word was able to offer all of these areas and so a smooth flow of ideas, artwork and finished copy back and forward to the client in order to meet their deadlines.